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How to connect any WordPress Forms to Hubspot?

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Ayan Kumar Dey
October 9, 2024
Estimated reading: 5 minutes

Want a seamless connection between your WordPress Forms to Hubspot? Well, read on further to connect.

In today’s competitive business environment, the integration between WordPress site and CRM is vital for managing customer relationships and automating tasks. HubSpot, as one of the leading, powerful CRM platforms, offers a wide range of tools to help businesses with lead management, customer relationship tracking, and marketing campaigns.

But how do you connect any WordPress Forms to Hubspot to automatically feed new leads?

This is where Bit Integrations come in, as it provides a flawless solution for this by simply adding them in a few easy-to-follow steps.

In this article, we will walk through the connection of WordPress forms to HubSpot using Bit Integrations, a powerful integration WordPress plugin.

Step-by-Step Guide to Connecting Any WordPress Forms to HubSpot

For the procedure, we’re choosing the Fluent Forms, feel free to use other ones that you are comfortable with; Bit Form, Contact Form 7, etc forms that Bit Integrations supports.

In case, you’re in a hurry watch our YouTube guide.

Step 1: Bit Integration Activation

For Fluent Forms HubSpot integration download, install, and activate the Bit Integrations plugins

Step 2: Integration procedure

To integrate Hubspot with WordPress form go to your Bit Integrations dashboard and click Create Integration.

Now for trigger selection search for Fluent Forms and click. Search for any other forms that you use in your WordPress site.

Now, select one among the options and click Next.

Again, search for and select Hubspot as an action.

Step 3: Integration Set

For the first step, you will need the Hubspot Access Token. To acquire the token you can follow the Note there or just simply follow further here:)

Go to your HubSpot account. From there select the Settings icon and from the Integrations option choose Private Apps. After that, click on the Create a private app. Simple, right?

WordPress Forms to Hubspot

Now, write down the ‘Bit Integrations’ Name and go to Scopes. You can use a logo and write a description if you want to.

WordPress Forms to Hubspot

In the Scopes, under CRM select all the necessary Read and Write boxes you may need for smooth data automation. Hit the Create app on the upper left.

Click on Continue creating.

Your Private App will created. From here click on show token and copy it.

Paste the token and click on Authorized. It will show Authorized successfully. After that, press next.

We are almost there.

Next up, set according to your Form Fields and HubSpot Fields. You can check out the Utilities boxes that you may need. Set conditional logic also if you require. Click next at the end.

By enabling the Utilities, you can assign a contact owner, set a lifecycle stage, and update lead status. Additionally, you have the option to update existing contact records for better organization and management.

We’re done setting. Hit on the Finish & Save.

Go to your Bit Integrations dashboard, you can see both the forms and HubSpot were connected.

The work status can be disabled when not needed. Also, from action integration information in info work history in the timeline, edit the process. Also, clone or edit the process if you wants to.

It can be also seen from the Bit Integrations dashboard. Simply press the Timeline option. The status will show if it was successful or failed.

Step 3: Test

It’s time to test the connection. Submit all your form fields.

Next up, from your HubSpot account go to your Contacts.

You will see your Form data is successfully sent to your HubSpot CRM.

You can also view if this WordPress automation was a success from your Bit Integrations timeline history log.

How to connect Contact Form 7 to HubSpot?

For contact form 7 and Hubspot linking, it’s the same. Follow the below tutorial.

WPForms Hubspot integration

For infamous WPForms users, Bit Integrations again remains the same as they provide similar WordPress automation for seamless data flow.

For other forms as well such the Formidable Forms,  Bit Form, WS From, Gravity Forms, etc to attach Hubspot, Bit Integrations work efficiently as usual.

Apart from, the form to HubSpot connection, WordPress users with different needs in which Forms to Google Sheets or Form Data to WhatsApp can send with Bit Integrations.

Troubleshooting Common Issues

There are some potential problems you might face where your form submissions might not show in your HubSpot so, here is how to resolve them:

Double-check that your HubSpot API token is correct.

Make sure that all required fields are mapped correctly. If fields aren’t appearing correctly in HubSpot, ensure that both Fluent Forms and HubSpot are using the same field types (e.g., name field, email field).

If you notice duplicate entries for the same lead, check your HubSpot settings for deduplication and lead merging.

Final Thoughts

Connecting WordPress forms to HubSpot using Bit Integrations is a powerful way to automate lead management and customer relationship tasks. By following this step-by-step guide, you can effortlessly feed new leads into your HubSpot CRM, freeing up your time and enabling your team to focus on more important tasks, such as closing deals and nurturing relationships.

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